Honda Autos

Honda didn’t just launch a car, launched a style.

The new City Hatchback arrives with a striking design and a bold dose of sportiness: sharper lines, blackout details, and enough personality for anyone who turns the city into their own circuit. And this attitude doesn’t stop on the asphalt. To celebrate the launch, we introduce the Honda Collection, a fashion drop that brings racing heritage to the streets.

Publicis Brasil

Creative VP: Fabio Astolpho Creative Director: Ricardo Sarno ACD: Dago Lenhart & Diego Leonardo Creative Team: Fred Sekkel, Giovanna Kalume, Jonatan Cunha & Tomas Colman Directors: Walk In Brothers Sound Design: Pingado

Honda Collection blends motorsport aesthetics and vintage-inspired streetwear.
Made for those who wear speed as self-expression: in their attitude, in their look,
in the way they own the city.